INTRODUCTION PepsiCo, Inc., is an major producer of carbonated soft drinks, other beverages, and snack foods. Its beverage division, Pepsi-Cola Company, bottles and markets several popular brands of soft drinks in the United States and throughout the world. PepsiCo also owns Frito-Lay Company the leading snack-food maker in the United States. PepsiCo is based in Purchase, New York. PepsiCo’s soft drinks products include Pepsi, Diet Pepsi, 7-Up, Mountain Dew, and Slice. Its other beverages …showed first 75 words of 413 total…

…showed last 75 words of 413 total…s facilities in United States. The YWCA receiving revenue that will help support its numerous initiatives. These community outreach efforts include shelter assistance, childcare and employment training and placement services that they will offer to more than two million young girls, women and families throughout the United States. ADVERTISING AND SALES PROMOTION STRATEGY ADVERTISING/PROMOTION TIMELINE ------------------------------------------------------------------------ **Bibliography** BIBLIOGRAPHY Annual Report (guide 2000) Brochures from history of Pepsi-Cola story Pepsi-Cola web site http://www.pepsico.com